Blogs and News

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  • Blog

One Candidate. Two Languages. 
A Story Worth Hearing.

Every campaign has a story. The challenge is making sure voters actually hear it. This year, Palabra Media had the opportunity to do exactly that for Seb Matta, who ran for Maricopa County Clerk of the Superior Court. Here is a look at the work we produced and what we learned along the way.
  • Blog, Digital Marketing

How to Tell Your Small Business Story With Video and AI | Lessons from Mexicana Emprende Phoenix

On October 8th, Palabra Media had the honor of leading an interactive workshop for small businesses at the Third Convention of the Fundación Mexicana Emprende Phoenix. The event took place at the National Bank of Arizona conference center, at the invitation of the Consulate of Mexico in Phoenix.
  • Blog

Palabra Media Wins Three AZIMA TIM Awards, Celebrating the Client Work Behind Our Growth

Thursday, October 22, was a special night for Palabra Media. Our team took home three honors at the 2026 AZIMA TIM Awards in Tempe, recognizing our work in nonprofit website design, video storytelling, and agency leadership.
  • Blog

Why Representation in Tech Matters to All of Us

On October 1, I had the opportunity to deliver the opening remarks at Latinas in Tech Arizona's Comunidad Con Café: Brewing Our Future at Fair Trade Café in Phoenix. I brought more than 10 years of experience leading marketing teams in the technology industry into that conversation. I also brought a question that stayed with me throughout those years: Why were there so few people who looked like us in the rooms where decisions were being made?

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Our gallery features events with a live panel discussion on Imposter Syndrome 2026, Identity & Belonging, with speakers presenting to an engaged audience.
  • Blog

Turning Doubt into Power: Bicultural Identity Against Imposter Syndrome

See how Latino professionals build confidence and embrace bicultural identity to overcome imposter syndrome. Join Palabra Media’s discussion today.
Palabra Media Announces New Leadership Milestone as Founder Joshua Molina Becomes Sole Owner
  • News

Palabra Media Announces New Leadership Milestone as Founder Joshua Molina Becomes Sole Owner

Palabra Media, a Phoenix-based full-service multicultural marketing agency, today announced a major leadership milestone as Founder Joshua Molina has officially acquired all outstanding shares of the company, becoming sole owner and assuming the title of President and Chief Marketing Officer. This transition marks a pivotal moment for the agency as it approaches its two-year anniversary this month.
Analyzing Business Chart
  • Blog

Beyond the Click: Understanding the Difference Between Traffic and Growth

In the digital landscape, it is easy to get caught up in the numbers. As a business owner, you might see a report showing that your ads reached thousands of people or generated hundreds of clicks. On the surface, that feels like progress. However, if those numbers aren't translating into meaningful inquiries or new clients, there is a disconnect between your "traffic" and your "growth."
Best customers found through mobile search and digital marketing engagement
  • Blog

Why Your Best Customers Can’t Find You (And How to Fix It)

In the world of business, being the "best-kept secret" is a losing strategy. For a business owner, there is nothing more frustrating than knowing you offer a superior service, yet watching your competitors capture all the calls simply because they appear first on a smartphone screen.
Automate Lead Generation
  • Blog

Automate Lead Generation: CRM Integration

In the high-stakes world of commerce, a website that simply "exists" is a missed opportunity. For a business owner, the only metric that truly defines digital success isn't traffic—it's the delivery of Marketing Qualified Leads (MQLs).
SEO analytics strategy using digital marketing data, website performance charts, and global search insights
  • Blog

Website Content Strategy: SEO and ROI

To achieve real growth, you must define what you want to say before you decide how it should look. We build engineer high-performance assets where architecture serves as the foundation for ROI.
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